Azin Hharandi; Mohammad mahdi Parhizgar; Amir Fazel; Mohmmadtaghi Amini
Abstract
Despite the introduction of value co-creation models, its various dimensions and components in universities are still unclear. The purpose of this article is to identify the factors, components and consequences of value co-creatin of university emphasizing the fourth and fifth generation universities ...
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Despite the introduction of value co-creation models, its various dimensions and components in universities are still unclear. The purpose of this article is to identify the factors, components and consequences of value co-creatin of university emphasizing the fourth and fifth generation universities and, consequently, to present a conceptual model based on it. In order to conduct this research, in addition to in-depth study using the meta-synthesis method to identify factors, components and consequences of value co-creation, fuzzy Delphi technique has been used to refine the factors and components. The survey was conducted in four stages and the results of each stage were refined using the formulas of the fuzzy Delphi method. Finally, the model of value co-creation of university with emphasis on value-creating and civilization-building universities with 16 factors, 23 components and 13 outcomes, each designed in three categories, has been presented as a proposed model for value co-creation of university. In this way, universities can analyze the current situation and optimally extract successful experiences, and present plans and measures to improve.